Job Overview:
We are actively looking for a seasoned and innovative Head of Sales and Marke ng to spearhead our sales and marketing strategies for our diverse portfolio of our IT services. These services encompass a wide range, including Custom Applica on Development/Support, ERP Services, and Cloud/ Cyber Security Solutions, along with top-er products tailored for various industry verticals such as Logis cs (WMS), Mari me (Port Agency), Travel, Goods & Services Trading, and BFSI.
The ideal candidate will bring a wealth of experience and a proven track record in IT services sales, B2B sales, product sales, pre-sales, and mark ting leadership. We are seeking someone with a strong focus on delivering results and a strategic mindset to drive success across key regions including India, the Middle East, Asia Pacific, Europe, and the United States. If you are a dynamic professional ready to take on this exciting challenge and make a significant impact in the IT services industry, we want to hear from you.
Key Responsibilities:
Strategic Leadership:
- Spearheading the sales and marketing efforts for the company’s IT services and products across various industry verticals.
- Developing and implementing strategic plans to drive business growth, achieve business goals and objective and enhance market share.
- Identify market opportunities and define sales and marketing plans to maximize market penetration and profitability.
Marketing Strategy and Planning:
- Develop and execute comprehensive marketing strategies to enhance brand visibility, recognition, and support sales efforts.
- Ensuring consistent brand messaging across all marketing channels
- Managing marketing budgets, allocating resources, and se ng marketing goals.
- Oversee the creation of marketing materials, campaigns, and events.
- Analyse market trends, competitor activities, and customer feedback to refine marketing strategies.
Team Management:
- Leading and managing sales and marketing teams, including recruitment, training, and performance management.
- Fostering a culture of collaboration, innovation, and continuous improvement within the teams.
Team Management:
- Leading and managing sales and marketing teams, including recruitment, training, and performance management.
- Fostering a culture of collaboration, innovation, and continuous improvement within the teams.
Customer Engagement:
- Building and maintaining relationships with key customers, understanding their needs, and identifying opportunities to upsell or cross-sell.
- Ensuring high level of customer satisfaction and loyalty through effective account management, service delivery, regular communication.
- Handle high-level client negotiations and resolve any issues or concerns.
Market Analysis and Intelligence:
- Conducting market research and analysis to stay ahead of competitors and identify new opportunities.
- Providing market insights and recommendations to inform business decisions.
Performance Monitoring and Reporting:
- Tracking and analysing sales and marketing performance metrics, including revenue, customer acquisition costs, and return on investment.
- Providing regular reports and insights to senior management and other stakeholders.
Collaboration and Partnerships:
- Building and maintaining partnerships with other business units, vendors, and industry partners to drive growth and innovation.
- Collaborating with cross-functional teams to develop and launch new products and services.
- Building partnerships with complementing products, resellers, and other channels.
Product Sales:
- Collaborate with product development teams to ensure offerings meet market needs.
- Provide feedback on product enhancements and new product development based on market demand.
- Drive product innovation and leveraging technologies to be competitive with progressive mindset.
Pre-sales:
- Leading and managing pre-sales team for lead genera on, RFP, proposal, bidding.
- High involvement in contract negotiations, solution reviews, Estimations, pricing, partner based solutions, and client meetings etc.
Financial Management:
- Prepare and manage sales and marketing budgets.
- Monitor and report on sales and marketing metrics and financial performance.
Overall, the Head of Sales and Marke ng plays a critical role in driving business growth, enhancing market share and increasing revenue for the company. They must possess strong leadership, strategic thinking, and communication skills, as well as a deep understanding of the IT industry and market trends.
Qualifications and Experience:
- Education: Bachelor’s degree in engineering, business administration, Marke ng, IT, or a related field. MBA or advanced degree is preferred.
- Experience: 15-20+ years of experience in sales and marketing, specifically in B2B, product sales, IT services, and cloud services.
Key Skills:
- Strong leadership and team management skills.
- Proven ability to develop and execute sales strategic plans.
- Ability to Strategize planning and program management for multiple products across industry vertical.
- Excellent communication and interpersonal skills.
- Experience in using CRM application/other sales and marketing tools.
- New Product Launches, Go to market plans.
- Customer life cycle management and acquisition.
- Ability to generate revenue through Upselling, Cross Selling
- Digital Marke ng: growth marketing and performance.
- Brand management & Marke ng communication
- Strong analytical and problem-solving abilities.
- Alliances & Partnerships
Personal Attributes:
- Visionary and forward thinking.
- Highly motivated and results oriented.
- Ability to thrive in a fast paced and dynamic environment.
- Strong negotiate on and persuasion skills.
- Customer centric mindset.
- Professional etiquettes
- Quick adaptability and learnability
Compensation:
- Competitive salary and performance-based incentives.
- Comprehensive benefits package.